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Oppiliappan List Archive: Message 00002 Aug 1995

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Eswar Josyula referred to an Acharya of tha above name as a proponent of Rura
Sampradhayam. There is a famous Vallabhacharya, who is the founder of the Pushti
Marg Vaishnava worship of Lord of Govardhan. He lived between A.D 1478- 1530.
Lord of Govardhan is known as Sri Nathji.He is the prime deity for Pushti
marfgis.Vallabhacharya built the first temple for him in Mt. Govardhan in the
year A.D 1519.Gaudiya Vaishnavas shared the worship of Sri Nathji at one time
and the split emerged between the two sampradhayas. That sacred deity worshipped
by Vallabha now resides at a small town (Nathdwara), 20 miles away from
Udaipur as a result of fear about Aurangazeb's invasion of the area near
Govardhan . Vallabha established the Pushtimargi"s way of offering Seva instead
of Puja to Sri Nathji.Seva is performed out of sheer love for the deity instead
of more formal puja. Thus Vallabha is a major figure in a tradition that has
thrived in the North. Hence the Vallabhacharya referred to by Eswar may be
another one associated with the Rudra Sampradhayam.

Sadagopan




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