[Date Prev][Date Next][Thread Prev][Thread Next][Date Index][Thread Index]
Re: Naming rights as a fundraising incentive
I think one can be imaginative in the use of naming rights. Our campus,
like most I think, name buildings after larger donors, among others. A
better practise may be to name a building after a donor for a limited
period of time.
This idea, I think, was used in naming Jacobs Field in Cleveland. Someone
told me that the naming right was "leased" for 25 years.
At 02:26 PM 6/22/00 -0500, you wrote:
>Naming rights are, I think, a legitimate incentive toward
>contributions. The problem is that you have to be careful
>that the name does not interfere with the casual user in
>terms of understanding your institution. For example,
>the "Thomas Jefferson Archives" could be construed as
>being about Thomas Jefferson rather than named for them.
>
>Let's see....the Betty Crocker Reading Room, of the Aaron
>Burr Memorial Archives, in the George Washington Building
>of ... I personally prefer funded endowments that you can
>then attach to anything like "This exhibit funded in part by the
>Betty Crocker Memorial Endowment" or "This publication
>produced with funding from the Betty Crocker Memorial
>Foundation."
>
>Dean
>
>Dean DeBolt
>University Librarian
>Special Collections and West Florida Archives
>John C. Pace Library
>University of West Florida
>11000 University Parkway
>Pensacola, FL 32514-5750
>Tele: 850-474-2213; Fax: 850-474-3338
>
>A posting from the Archives & Archivists LISTSERV List!
>
>To subscribe or unsubscribe, send e-mail to listserv@listserv.muohio.edu
> In body of message: SUB ARCHIVES firstname lastname
> *or*: UNSUB ARCHIVES
>To post a message, send e-mail to archives@listserv.muohio.edu
>
>Or to do *anything* (and enjoy doing it!), use the web interface at
> http://listserv.muohio.edu/archives/archives.html
>
>Problems? Send e-mail to Robert F Schmidt <rschmidt@lib.muohio.edu>
>
>
A posting from the Archives & Archivists LISTSERV List!
To subscribe or unsubscribe, send e-mail to listserv@listserv.muohio.edu
In body of message: SUB ARCHIVES firstname lastname
*or*: UNSUB ARCHIVES
To post a message, send e-mail to archives@listserv.muohio.edu
Or to do *anything* (and enjoy doing it!), use the web interface at
http://listserv.muohio.edu/archives/archives.html
Problems? Send e-mail to Robert F Schmidt <rschmidt@lib.muohio.edu>